Wednesday, June 23, 2010

Social Media Etiquette


Some companies get it and some companies don't when it comes to social media. For example, the Nestle corporation didn't. A social media rep got rude with some of their frustrated consumers, things got worse and Nestle once well known for its customer service was grilled for their lack of courtesy.

A social media etiquette that keeps companies within certain bounds is needed for any company that wants to control its social media offerings.
I recently came across one well thought out social media etiquette article that I think could help companies. It was kept as simple as possible to not confuse social media representatives with complicated legal terms that the average user could follow. Check this out and comment on what you think about it.

Social Media Etiquette

Monday, June 21, 2010

Social Media In The Workplace

While social networks for personal use are the in-thing right now, one area that is beginning to gain momentum is the use of social media within organizations, as a way of communicating and collaborating with colleagues. It may not be as trendy, but I think that this will be an important next step for social media. It will understandably take a long time to affect change within most corporate structures, but I think that brands now have to create more fluid, dynamic processes to constantly be in a position to take advantage of new technologies.

As we look for more businesses to become transparent online and engage with customers through social media tools, I believe this has to come from within the organization. By adopting social media tools designed for businesses, companies can not only increase productivity and create more of a dialogue between employees, but grow their personal experience of how social media functions.

Wednesday, June 9, 2010

How Best Do You Learn?

Have you ever wondered why some students are the Dean's List while other students barely get by even though they're smart too ?

The secret may be in finding out what their particular learning style is and applying it to schoolwork. Hopefully this post might help you identify your learning style, which may help you get a better grade, who knows.

We all know people learn in many different ways. And no one has a better learning style than anyone else, just what fits them best. Most experts agree that there are three types of learning, which are described below:

1. Auditory (listening learners)
2. Visual (seeing/watching learners)
3. Kinesthetic or Tactile (touch/experience learners)

It's really easy to use an elementary example of these different types. Remember the first time someone told you "the stove is hot, don't touch it" ?

1. Auditory learners heard the warning, and didn't touch the stove.

2. Visual learners watched someone else burn themselves, and didn't touch it

3. Kinesthetic learners touched it, burned themselves, and learned a valuable lesson.

Which one were you?

Questionnaire to determine your learning style - VARK (guide to learning styles)

Friday, June 4, 2010

Can iPad Change the Textbook World?


Whether you’re in the crowd that thinks the iPad is worth every ounce of hype and maybe more, or you’re in the crowd that thinks it’s completely overhyped and asking “why are we still talking about this?”, there’s no denying that this little tablet has the potential to revolutionize the way students do business on campus.

As far as college students are concerned, the iPad’s e-reader technology makes it incredibly applicable to their lifestyle. The iPad has the potential to free us up from lugging weighty bags of expensive textbooks to and from campus. Weighing about 24 ounces (or 1.5 pounds), the iPad can easily be taken anywhere you go. Slip inside a satchel bag, handbag or backpack, it’s thinner and lighter than probably any textbook out there.

With the iPad, you can skip the long lines, grumpy cashiers and ridiculous prices and exchange policies and just finger over to the iBookstore, where there are tens of thousands of titles ready for download. There are even free books available, thanks to the epub format, the most popular open book platform. The epub platform makes it easy for publishers to adapt their books to an iBook version.

Other features that help sell the iPad as an ideal student companion, the hi-res LED backlit screen makes it easy on the eyes to cram an all-night reading session in before the exam. Vivid colors that make illustrations pop and crisp font (that you can change and resize) bring the books to life in a way no textbook can. You can bookmark pages for later reference, and when you’re finished reading the iPad will bookmark the page where you’re leaving off. You can also choose landscape view and hold the iPad as you would a book to view two pages at once, or choose portrait view to read one page at a time.

One other remarkable feature is that the iPad gives you text and audio books in one. Using the VoiceOver feature, the iPad will read the book aloud to you, freeing you to take notes.

While the iBookstore isn’t currently stocked with textbooks for iPad, many believe publishers will spend summer vacation prepping for the fall semester. Several publishers are already on board to make their books available for the iPad, including McGraw-Hill, Houghton Mifflin, and Pearson.